MUFSO Agenda

Conference Session Tracks


F&B Innovation Workforce Marketing Operations & Tech Super Sessions


F&B Innovation Track Sponsored by:

     

Marketing Track Sponsored by:

Operations & Tech Track Sponsored by:

           

Super Sessions Sponsored by:

    

Workforce Track Sponsored by:

  

Sunday, October 13
11:30 AM - 6:00 PM
Sponsored by:  
  • Sunday, October 13, 11:30 AM - 6:00 PM
Nation’s Restaurant News and Datassential have teamed-up to present Menu Insights & Innovation at the Metropolitan State University October 13-14, 2019.   Co-located with MUFSO, this program delivers strategic insights that are actionable for future direction in menu development.  This add-on pre-MUFSO workshop includes: Menu Insights Keynote: Marie Molde, MBA, RD of...
Speaker
Marie Molde, MBA, RD


Datassential
Keynote

...read more


Monday, October 14
8:00 AM - 12:00 PM
Sponsored by:  
  • Monday, October 14, 8:00 AM - 12:00 PM
Our Texas Pete Kitchen Heroes Cook-off for a Good Cause.   Top industry chefs are hand-selected by Nation's Restaurant News to compete in our exciting charity competition: the Texas Pete Kitchen Hero Cook-off.  On Monday morning the chefs will select baskets containing mystery ingredient and Texas Pete sauces and spices they will...

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Monday, October 14
8:00 AM - 2:00 PM
Sponsored by:  
  • Monday, October 14, 8:00 AM - 2:00 PM
Day 2 of the Menu Insights & Innovation pre-MUFSO add-on workshop begins with a networking breakfast at 8:00 am.  The Shuttle will take registered attendees to Metropolitan State University at 8:45 am for another day of Menu R&D insights, hands-on workshops and more.  The workshop is limited to the first 75...

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Monday, October 14
10:00 AM - 7:00 PM
  • Monday, October 14, 10:00 AM - 7:00 PM
Welcome to MUFSO! Get your conference badge (attendees and exhibitors) in the Plaza Building on the concourse level. From the main hotel lobby, take the elevator down one level and registration will be on your left. 

...read more


Monday, October 14
11:30 AM - 3:00 PM
  • Monday, October 14, 11:30 AM - 3:00 PM
This tour will provide first-hand information for restaurant operators on how CBD and Cannabis are produced for foodservice consumption as well as in-depth insight from restaurant operators who are already serving up CBD infused food and beverages to their customers.  View the tour schedule here. Pre-registration is required and limited to...
Speaker

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Monday, October 14
12:00 PM - 2:30 PM
  • Monday, October 14, 12:00 PM - 2:30 PM
Dine-around on the latest culinary trends, as well as perennial favorites. Our Supplier Showcase offers you a taste of what your consumers want. 

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Monday, October 14
12:00 PM - 5:30 PM
  • Monday, October 14, 12:00 PM - 5:30 PM
Meet the partners you need to succeed in our ever-changing industry. Take-a-look at who will be in the Supplier Showcase here. Be sure to sign-up for the Cool Things Tour to get a personal tour by Nation's Restaurant News' editors. We will show you the coolest things you have to see on...

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Monday, October 14
12:50 PM - 3:00 PM
  • Monday, October 14, 12:50 PM - 3:00 PM
Join the editors of Nation’s Restaurant News for a special guided tour of the MUFSO Supplier Showcase exhibit floor on Monday, October 14th from 1 p.m.-3 p.m.  Not only will you get a personally curated tour of the floor by one of the award-winning editors of NRN, but you will...
Speakers
Gloria Dawson

Senior Editor
Nation's Restaurant News
Speaker

Alan Liddle

Senior Editor, Data and Event Content Director
Nation's Restaurant News
Speaker

Nancy Luna

Senior Editor
Nation's Restaurant News
Speaker

Ron Ruggless

Senior Editor
Nation's Restaurant News
Speaker

Becky Schilling

Editor-in-Chief
Supermarket News
Speaker

...read more


Monday, October 14
1:00 PM - 1:20 PM
Sponsored by:  
  • Monday, October 14, 1:00 PM - 1:20 PM
The more relevant the ad, the better, right? While national TV advertising is a proven strategy for driving national awareness and restaurant  visits, local stores and local consumers don’t always see the messaging as relevant to them. That’s where scalable localized video comes in. Localized video allows restaurant brands to customize their...
Speaker
Dilip DaSilva

Founder
Exponential
Speaker

...read more


Monday, October 14
1:30 PM - 1:50 PM
Sponsored by:  
  • Monday, October 14, 1:30 PM - 1:50 PM
Protect the integrity and equity of your restaurant’s brand by providing your team members with proactive food safety and sanitation measures that can be seamlessly integrated into your day to day operations. We will walk through how to readily be prepared for unannounced Department of Health inspections and how to...
Speakers
David Bement

Vice President of Sales
Tundra Restaurant Supply
Speaker

Jessica Larson

Sr. Director of Business Development
Tundra Restaurant Supply
Speaker

...read more


Monday, October 14
2:00 PM - 2:20 PM
Sponsored by:  
  • Monday, October 14, 2:00 PM - 2:20 PM
Gaining and maintaining your brand’s unique and differentiated positioning is a complex task. The right supplier relationship – one grounded in innovation and marketplace differentiating products and service – is essential to ongoing success. In this presentation, Ernest Embola, VP Global Quality & Innovation will share his thoughts and select...
Speaker
Ernest Embola

VP Global Quality & Innovation
J.R. Simplot Company
Speaker

...read more


Monday, October 14
2:30 PM - 2:50 PM
Sponsored by:  
  • Monday, October 14, 2:30 PM - 2:50 PM
Let’s talk trash!  Recycling, Zero Waste, and Sustainability are hot topics for you because they influence your customers. This session identifies the forces impacting these trends and what the future holds for owner/operators. You’ll learn realistic strategies for cost savings as you move your brand into the eco-age of waste reduction...
Speaker
Jeff Tolke

CEO
Compaction Technologies, Inc.
Speaker

...read more


Monday, October 14
3:00 PM - 3:20 PM
Sponsored by:  
  • Monday, October 14, 3:00 PM - 3:20 PM
In this session, we will discuss recent legal developments related to the joint employer tests used by various federal agencies, including, without limitation, the U.S. Department of Labor, the Equal Employment Opportunity Commission, and the National Labor Relations Board.  We will also discuss practical business takeaways for decreasing the risk...
Speaker
Alicia Sienne Voltmer

Of Counsel
Greenberg Traurig, LP
Speaker

...read more


Monday, October 14
3:30 PM - 3:50 PM
Sponsored by:  
  • Monday, October 14, 3:30 PM - 3:50 PM
In a world that is rapidly embracing digital trends, in-venue engagement has stagnated. Many of the strategies employed today are the same ones that were used decades ago, making them irrelevant to and easily ignored by the modern consumer. Customers expect more: personalized experiences, interactive content, and the ability to...
Speaker
Adam Hirsen

Co-Founder & CEO
UPshow TV
Speaker

...read more


Monday, October 14
4:30 PM - 5:30 PM
  • Monday, October 14, 4:30 PM - 5:30 PM
One of the top reasons to attend a conference is to strengthen and build your network. MUFSO brings together every part of the restaurant industry from large international chains to boutique multi-concepts and everything in-between.  You never know who you will talk to that sparks a new opportunity or idea....

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Monday, October 14
5:30 PM - 7:00 PM
Sponsored by:  
  • Monday, October 14, 5:30 PM - 7:00 PM
Get a taste of the vibrant culinary scene in Denver at the MUFSO opening party, Taste of Denver.  Enjoy sampling signature dishes from some of Denver’s hottest restaurants while sipping cocktails and networking with your industry colleagues. Learn more here.

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Monday, October 14
7:30 PM - 9:00 PM
Sponsored by:  
  • Monday, October 14, 7:30 PM - 9:00 PM
Meet Up with other attendees for a casual dinner at one of these participating restaurants and enjoy a pre-set menu including: appetizer, entrée, dessert and wine.  Seating is limited to restaurant operators only, and 10 seats per restaurant venue.  Reservations will be accepted on a first come, first served basis, so sign...

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Tuesday, October 15
7:00 AM - 8:00 AM
Sponsored by:  
  • Tuesday, October 15, 7:00 AM - 8:00 AM
Come grab a hot breakfast or fruit and coffee - we offer a tasty spread designed to stimulate the senses and get you ready for a busy day. Bon Appetit!

...read more


Tuesday, October 15
7:00 AM - 7:00 PM
  • Tuesday, October 15, 7:00 AM - 7:00 PM
Welcome! Get your conference badge (attendees and exhibitors) in the Plaza Building on the concourse level. From the main hotel lobby, take the elevator down one level and registration will be on your left. 

...read more


Tuesday, October 15
8:00 AM - 9:30 AM
Sponsored by:  
  • Tuesday, October 15, 8:00 AM - 9:30 AM
This year’s crop of Nation’s Restaurant News Golden Chain award and Norman Award winners reflect on their careers, the business strategies and how they’ve developed their team cultures.
Speakers
Alice Elliot

Founder
The Elliot Group
Panelist

Sam Fox

Founder
Flower Child/Fox Restaurant Concepts
Panelist

Julie Masino

U.S. President
Taco Bell
Panelist

Tim McEnery

Founder & CEO
Cooper's Hawk Winery
Panelist

Liz Smith

Executive Chairman
Bloomin' Brands
Panelist

Scott Svenson

Co-Founder
MOD Pizza
Panelist

...read more


Tuesday, October 15
9:30 AM - 9:45 AM
Sponsored by:  
  • Tuesday, October 15, 9:30 AM - 9:45 AM
The 2019 Texas Pete Kitchen Hero Cook-off winner will be announced live during the General Session.  One lucky chef will have the opportunity to present a $10,000 check to Share Our Strength's No Kid Hungry.   Read more about the competition here.

...read more


Tuesday, October 15
9:45 AM - 10:00 AM
Sponsored by:   Jones Dairy Farm and Royal Cup Coffee & Tea
  • Tuesday, October 15, 9:45 AM - 10:00 AM
Grab a coffee, beverage or snack to recharge and connect with your fellow MUFSO attendees.  Sponsored by:   

...read more


Tuesday, October 15
10:00 AM - 11:15 AM
Sponsored by:  
  • Tuesday, October 15, 10:00 AM - 11:15 AM
In his session, Gary Vaynerchuk teaches entrepreneurs how to take advantage of the current business environment, while also preparing them to succeed as it changes and evolves into what he’s termed “The Thank You Economy.” With the rise of the Internet and the power of the common consumer, businesses must...
Speaker
Gary Vaynerchuk

Bestselling author, venture capitalist and digital media vanguard
VaynerMedia
Keynote

...read more


Tuesday, October 15
11:15 AM - 1:30 PM
  • Tuesday, October 15, 11:15 AM - 1:30 PM
Lunch in the Supplier Showcase is another opportuntity to sample the flavors that can boost your business.  Be sure to look around for new samples - most of our suppliers have new products out on day 2. 

...read more


Tuesday, October 15
11:30 AM - 12:00 PM
Sponsored by:  
  • Tuesday, October 15, 11:30 AM - 12:00 PM
MUFSO attendees will have the opportunity to meet with Gary Vaynerchuk after the keynote.
Speaker
Gary Vaynerchuk

Bestselling author, venture capitalist and digital media vanguard
VaynerMedia
Keynote

...read more


Tuesday, October 15
12:00 PM - 12:20 PM
Sponsored by:  
  • Tuesday, October 15, 12:00 PM - 12:20 PM
One-size-fits-all marketing is a recipe for brand oblivion. Food brands and restaurants need to shift their approach, to be relevant with a deeper understanding of consumers values and beliefs. The American food palette and population are becoming more diverse. At PACO Collective we take a cross-cultural approach to understand the...
Speaker
Ozzie Godinez

CEO
PACO Collective
Speaker

...read more


Tuesday, October 15
12:30 PM - 12:50 PM
Sponsored by:  
  • Tuesday, October 15, 12:30 PM - 12:50 PM
The modern diner expects extraordinary hospitality every time they interact with your restaurant. Whether it’s those tableside exchanges or the marketing emails that follow, a strategy for authentically and individually connecting with guests is imperative. Because ultimately, personalizing the guest experience organically increases diner loyalty. Join as we discuss extraordinary, authentic...
Speakers
Kevin Boehm

Co-Founder
Boka Restaurant Group
Speaker

Winston Lord

Co-Founder & Chief Evangelist
Venga
Speaker

...read more


Tuesday, October 15
1:00 PM - 1:20 PM
Sponsored by:  
  • Tuesday, October 15, 1:00 PM - 1:20 PM
This session will focus on the impact of self-service technology and: How increasing labor costs and consumer demand, especially from digitally-native generations, will continue to fuel restaurant investment in self-service, mobile tech, cashier-less payments, and more. Uncover new ways to future-proof your restaurant chain with next-generation technology. Deliver customer results from self-service...
Speaker
Brian Whitney

Vice President of Sales
Appetize Technologies, Inc.
Speaker

...read more


Tuesday, October 15
1:45 PM - 2:45 PM
You may feel comfortable with Millennials, but the upcoming generation has its own unique preferences. Plus, as Millennials move into different life stages — some building families — their food needs are changing with them. This session will look at what sustainability, authenticity and craveability mean to tomorrow’s customers, as...
Speakers
Nancy Kruse

President
The Kruse Company
Moderator

William Eudy

Corporate Executive Chef
McAlister's Deli
Panelist

Brian Ingram

Owner & Chef
BingConcepts LLC/Hope Breakfast Bar
Panelist

Owen Klein

Vice President of Global Product Innovation
CKE Restaurants
Panelist

Dennis Pierce

Executive Director, Dining
University of Connecticut
Panelist

...read more

  • Tuesday, October 15, 1:45 PM - 2:45 PM
  • Tracks: 
Use the social media world to drives sales through working with influencers, translating the data behind social listening tools, and finding the right marketing partner.
Speakers
Sheryl Coyne-Batson

Vice President of Strategic Partnerships
TDn2K
Panelist

Brandon Hill

CIO & Co-Founder
Be The Change Revolutions
Panelist

Amanda Hite

CEO & Co-Founder
Be The Change Revolutions
Panelist

...read more

Sponsored by:  
Today’s fastest-growing restaurants are embracing the next generation of POS systems to drive revenue and unify operations – especially at a time when all restaurant brands are challenged by the ever-expanding order universe and customer expectations. This session will highlight the future of unified food experiences and how to move...
Speaker
Amir Hudda

CEO
Qu Beyond POS Inc.
Speaker

...read more

These emerging chains are growing fast with on-trend menus, new business models, social purpose missions and new segment approaches. Find out what’s behind the next big restaurant chain. 2019 Hot Concept Winners: &pizza The Crack Shack Garden Bar Maple Street Biscuit Company Mulberry & Vine
Speakers
Ana Chaud

CEO & Founder
Garden Bar
Panelist

Michelle Gauthier

Founder & CEO
Mulberry & Vine
Panelist

Michael Lastoria

CEO & Co-Founder
&pizza
Panelist

Scott Moore

Founder
Maple Street Biscuit Company
Panelist

Michael Rosen

Founder & Managing Partner
The Crack Shack
Panelist

...read more

  • Tuesday, October 15, 1:45 PM - 2:45 PM
  • Tracks: 
Employee turnover is costly, yet the number one challenge for restaurants right now is finding and keeping the best workers. Find out how to develop employee satisfaction with the right compensation, the right leadership approach and a culture that helps employees grow their careers with your brand for the long...
Speakers
David Boenninghausen

Chief Executive Officer
Noodles & Company
Panelist

Kim Lopdrup

CEO
Red Lobster
Panelist

John Maguire

COO
MOD Pizza
Panelist

Scott Taylor

President and COO
Walk-On's Enterprises
Panelist

...read more


Tuesday, October 15
1:45 PM - 4:00 PM
  • Tuesday, October 15, 1:45 PM - 4:00 PM
Nation's Restaurant News will lead a tour of some of the hottest restaurant concepts and bars in the vibrant Downtown Denver dining scene.  Meet and learn from the creative minds behind these concepts while you sip and taste your way through this informative and fun Restaurant Concept Tour.  Co-presented by Eat...

...read more


Tuesday, October 15
2:45 PM - 3:15 PM
Sponsored by:   Jones Dairy Farm, Royal Cup Coffee & Tea and SOUTHSTREAM Seafoods
  • Tuesday, October 15, 2:45 PM - 3:15 PM
Grab a coffee, beverage or snack to recharge and connect with your fellow MUFSO attendees.  Sponsored by:     

...read more


Tuesday, October 15
3:15 PM - 4:15 PM
Sponsored by:  
As interest grows in delivery, catering and take-out, restaurants are adjusting their offerings to optimize for travel by consolidating menus, adjusting pricing, partnering for custom packaging and adjusting cooking techniques to allow the dishes to hold up for the longer ride. This session also looks at best practices for an...
Speakers
Mario Del Pero

Co-Founder
Mendocino Farms
Panelist

Mike Fogarty

Founder & Chief Executive Officer
Choice Market
Panelist

Tiffany McClain

Sr. Director of Marketing
Mimi's Cafe
Panelist

James Park

Chief Executive Officer
Garbanzo Mediterranean Fresh
Panelist

...read more

  • Tuesday, October 15, 3:15 PM - 4:15 PM
  • Tracks: 
Long gone are the days of the punch card. A traffic-generating loyalty program can be a tough nut to crack. Restaurants are developing nuanced databases that are integrated into marketing, the menu development and the supply chain. Find out how the latest tech tools can link customers across platforms to...
Speakers
Frances Allen

Chief Executive Officer
Boston Market
Panelist

Jodie Conrad

VP of Marketing
Fazoli's
Panelist

Brian Pearson

Chief Information Officer
STACKED Restaurants
Panelist

Mai Shi

Marketing & PR Lead
Kung Fu Tea
Panelist

...read more

Sponsored by:  
Mobile, pay-at-the-table, and online ordering and delivery have been at the forefront of the foodservice industry for years now, but we have yet to see a solution emerge that truly delivers on the promise of these technologies. This session will discuss current trends and the pain points that arise, such...
Speaker
Brendan Lauber

Chief Technology Officer
Shift4 Payments
Speaker

...read more

This no-nonsense session will evaluate the finances of the restaurant industry and high-and-low performing segments. Plus, hear where this trend is going in the coming year.
Speaker
Kelli Valade

CEO
TDn2K
Speaker

...read more

Sponsored by:  
  • Tuesday, October 15, 3:15 PM - 4:15 PM
  • Tracks: 
Third party contractors, freelancers, tech partners and delivery drivers are the new norm for the modern restaurant. This session looks at how to find these workers and how to engage these workers. From compensation programs to regulations, this A to Z session helps restaurants thrive in the gig economy.
Speaker

...read more


Tuesday, October 15
4:15 PM - 4:30 PM
Sponsored by:   Keurig Dr Pepper and Royal Cup Coffee & Tea
  • Tuesday, October 15, 4:15 PM - 4:30 PM
Grab a coffee, beverage or snack to recharge and connect with your fellow MUFSO attendees.  Sponsored by:   

...read more


Tuesday, October 15
4:30 PM - 5:30 PM
This session will take a look at the cutting-edge drink trends illustrated by the Denver culinary scene, from new craft brews to cold brews to shandies to CBD infusions to boozeless cocktails.
Speakers
Adam Hodak

Managing Partner & Beverage Director
Bonanno Concepts & Green Russell
Panelist

Andrea Hoover

Beverage Director
Cameron Mitchell Restaurants
Panelist

Scott Uehlein

Vice President of Product Innovation & Development
Sonic Drive-In
Panelist

Patrick Williams

National Beverage Director
Punch Bowl Social
Panelist

...read more

  • Tuesday, October 15, 4:30 PM - 5:30 PM
  • Tracks: 
Uber raises prices when demand is high, why can’t restaurants? Thoughtfully implemented, surge menu pricing could allow restaurants to drive traffic during slow times and make more during busy times. How sustainable is it? How are customers reacting? How do you market it? This session will look at the new...
Speakers
Fred LeFranc

Strategist & Facilitator
Results Thru Strategy
Panelist

Hudson Riehle

Sr VP Research & Knowledge Group
National Restaurant Association
Panelist

...read more

Sponsored by:  
Automation has become the next technological frontier as the industry seeks solutions to turnover, speed of service and low guest counts. The latest tech revolution is not about robots replacing hard skill tasks like flipping burgers. Instead, the industry is turning to automation to replace conversational order-taking -- soft skills...
Speaker
Rob Carpenter

CEO
Valyant AI
Speaker

...read more

Everything you need to know about cannabis, CBD and marijuana trends, including the state-by-state regulations, the risk management concerns, and how to do CBD-infused menus right. Make sure you get in front of this rapidly evolving trend.
Speakers
Howard Gordon

Owner
Gordon Hospitality Group
Panelist

Brent Johnson

CEO
Hoban Law Group
Panelist

Kelley Fechner

Director Customer Solutions
Datassential
Speaker

...read more

Sponsored by:  
  • Tuesday, October 15, 4:30 PM - 5:30 PM
  • Tracks: 
Low unemployment and minimum-wage legislation are driving worker compensation up. Some restaurants are rethinking the entire workforce model with surcharges, higher menu prices, workforce software, operational efficiencies and ingredient changes. Find out how to keep your menu quality high despite skyrocketing labor costs.
Speakers
Joe Kefauver

Managing Partner
Align Public Strategies
Panelist

Michael Lastoria

CEO & Co-Founder
&pizza
Panelist

Stephanie O'Rourk

Partner
CohnReznick,LLP
Panelist

...read more


Tuesday, October 15
6:00 PM - 7:00 PM
Sponsored by:  
  • Tuesday, October 15, 6:00 PM - 7:00 PM
Get a taste of what’s hot at the Nation’s Restaurant News Industry Awards Celebration on Tuesday, October 15th beginning at 6:00 p.m. with the Hot Concepts Celebration.  You will get to taste the signature dishes from these winning concepts during a high energy reception and meet these passionate entrepreneurs who...

...read more


Tuesday, October 15
7:00 PM - 9:00 PM
Sponsored by:  
  • Tuesday, October 15, 7:00 PM - 9:00 PM
Conversation and inspiration are on the menu for this fun awards celebration dinner!  Enjoy time with your peers at this festive dinner and be inspired by the Golden Chain & Norman Award winners as they are honored during a fast-paced awards program. Read about the Golden Chain and Norman Award winners...

...read more


Tuesday, October 15
9:00 PM - 10:00 PM
  • Tuesday, October 15, 9:00 PM - 10:00 PM
Join us in the MUFSO foyer for an after dinner drink and dessert immediately following the Industry Awards Gala dinner. 

...read more


Wednesday, October 16
7:00 AM - 8:00 AM
  • Wednesday, October 16, 7:00 AM - 8:00 AM
Come grab a hot breakfast or fruit and coffee - we offer a tasty spread designed to stimulate the senses and get you ready for a busy day. Bon Appetit!

...read more


Wednesday, October 16
7:00 AM - 9:00 AM
  • Wednesday, October 16, 7:00 AM - 9:00 AM
Welcome! Get your conference badge (attendees and exhibitors) in the Plaza Building on the concourse level. From the main hotel lobby, take the elevator down one level and registration will be on your left. 

...read more


Wednesday, October 16
8:00 AM - 8:15 AM
  • Wednesday, October 16, 8:00 AM - 8:15 AM

...read more


Wednesday, October 16
8:15 AM - 9:15 AM
Sponsored by:  
  • Wednesday, October 16, 8:15 AM - 9:15 AM
Consumers are increasingly looking for restaurant options near them that are easy to access and offer new experiences. In today’s mobile-first world, we all instinctively turn to our smartphones to discover and explore where we want to eat. On Google, did you know that "restaurants near me" has been the most...
Speakers
Cedric Dupont

Director of Product Management, Local ads
Google
Speaker

Igor Liskovets

Director of Global Online to Offline Advertising Solutions
Google
Speaker

...read more


Wednesday, October 16
9:15 AM - 9:45 AM
Sponsored by:  
  • Wednesday, October 16, 9:15 AM - 9:45 AM
Grab a coffee, beverage or snack to recharge and connect with your fellow MUFSO attendees. 

...read more


Wednesday, October 16
9:45 AM - 11:00 AM
  • Wednesday, October 16, 9:45 AM - 11:00 AM
In this session, Datassential stitches together a complex network of next generation trends into simple big picture insights around health, flavor, and consumer values – and what it all means for your brand.  You’ll discover the invisible road that consumers are already on, and how to align your business with...
Speaker
Jack Li

Haiku Master
Datassential
Speaker

...read more


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